Website Maintenance, Redesign & Revamp
Keeping your website fresh, accurate, and working well
Website Maintenance Service
Website maintenance is something that every business should be doing. A lot of things in your life need maintenance, your car, your house, your PC, your laptop, etc. A website is no different, if you don’t perform maintenance on it regularly then it will go out of date. Website maintenance is as important as creating a new website.
Your website is meant to bring you business. If it’s not doing that, it’s time to determine why not and make necessary changes
Reasons to Give Your Website a Redesign & Revamp
You aren’t getting the results you want. Here are a few questions you should ask yourself to guide your redesign process:
- Do your landing pages inspire people to learn more by digging deeper, or are they simply aesthetically pleasing pages that convey little value?
- Does your site’s look and feel match your company’s voice and speak directly to your target audience?
- Can a visitor readily find the most basic things on your site, such as contact information?
- Are there functions and features that are no longer used?
- Does your call-to-action convert visitors into leads and customers?
- Do marketing strategy updates affect your conversion funnel?
- Is your site navigation confusing?
Why Is Website Maintenance Important?
TECHNNOLOGY
Web technology is constantly changing. Your website needs to grow and evolve to keep up with current technology
AUDIENCE
Your website should be kept relevant by routinely refreshing the content and ensuring that customer contact points are in good working order
CORPORATE IMAGE
Your website is a public reflection of your corporate image. A poorly maintained website can cause business to decline over time
RISK MANAGEMENT
If you have a real-time or mission-critical website, ensure that you have a backup and maintenance plan in place
PERFORMANCE
If your site takes a long time to load, then you should seriously look into optimizing and redesigning of your site
SEARCH ENGINE
Website maintenance is critical to search-engine rankings. Websites with old content rank lower in search engine listings